Friday, February 15, 2008

Who are we? and what are we doing?

Two very important questions.
We are Team Parichay. A fair mix of nuts and wisecracks who aim to bring about a positive change in the lives of the under privileged and merge them into the mainstream by promoting and marketing their niche art forms.

Yes, so we intend to make the tribal art more marketable.

Our products are manufactured by the highly skilled artisans whose art forms have been facing danger of extinction. So in this process, we would be able to provide the artisans with a sustainable livelihood and also keep the art forms intact.

Each product bought at Parichay is a step to ensure a better life for the marginalized. It will bring a long term and sustainable change in the lives of the artisans along with their families by preserving their art forms.

Thus, every customer at Parichay is indeed contributing to make this world a better place to live. Though our efforts we aim to reduce the consumption of plastic and other non-bio degradable substances by introducing more nature friendly substitutes.

We would also like your feedback on the products that we have and suggestions on what more we can add to our product range.

Right now, we are in talks with various organizations which would add to our product line. The website with current products should be up soon.

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